As Cannings Purple’s Customer Relationships Management (CRM) Officer, Lawson assists a range of clients in the planning and delivering of their CRM strategies, including analysing data to inform business development and campaigns.

A University of Western Australia graduate with a double degree in Management and Marketing, Lawson is well-versed in managing client relationships, facilitating event management and specialised digital marketing.

Outside the office, Lawson has a growing interest in small business, live music and events management.

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Lawson's Articles

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Digital

How to make your website more Accessible

1 in 6  Australians have a disability. The figure, from…

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Digital

Cannings Purple takes home gold at the 2021 SABRE Awards

Cannings Purple have been announced a winner in the Asia-Pacific SABRE Awards for the work…

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Crisis Readiness

High Court rules media companies responsible for comments on their Facebook pages

The High Court has dismissed an appeal by some of…

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Crisis Readiness

Key takeaways from the latest Notifiable Data Breach Scheme stats

The Office of the Australian Information Commissioner (OAIC) recently released…

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Feature

State Budget 2021 – 2022: The numbers that matter

Still riding high following March’s election landslide, Premier Mark McGowan today handed down his first Budget in his dual…

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Feature

On RUOK day, check on your Stakeholder Engagement team

I’ve worked in retail and raised toddlers (and teenagers) so I…

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Corporate Affairs

WA’s rocket to infinity…and beyond

With the recent launch of Western Australia’s first homegrown satellite,…

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Digital

The State of Local Social Report 2021

Social media might connect you with the world, but it works best…

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Crisis Readiness

Cyber criminals have targeted the property sector – but are gearing up for the rest of us

A new scam has triggered alarm bells for the property…

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Crisis Readiness

Why a cyber attack crisis requires a different comms response

Most crises centre around a distinct or discrete event. An…

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