Ruth uses two decades of experience as a media strategist, communications adviser and journalist to develop, deliver and distribute messages that cut through.

She specialises in providing strategic digital and content services for clients, using the principles of newsworthy and engaging content to tell compelling stories. She is a skilled media trainer and works with professionals both within and outside the communications industry to develop their digital, writing and media skills.

Ruth’s work in this field has included developing digital and inbound marketing strategies for clients, including use of lead generation software, content marketing and social media. She works with emerging technologies including virtual reality in campaigns and continues to write for publications including the Australian Financial Review.

When not distracted by the next shiny digital tool, Ruth likes to holiday in cooler climates with her family or hang out with her stubborn Scottish Terrier Maisie.

EMAIL Ruth

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Ruth's Articles

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Highlight

DonateLife Week

This week is the 10th annual DonateLife week, a national…

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Digital

Amplify your content with content stacking

The benefits of content marketing are well documented. It enables…

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Digital

Cannings Purple Help Hyzon Take Hydrogen To The World

Perth in Western Australia might not be the first place…

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Corporate Affairs

Is Australia’s COVID vaccine messaging off?

The most popular overseas COVID-19 vaccination campaigns have included comedy…

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Digital

Is email marketing dead?

Is it difficult to ‘do’ email marketing? No. Is it…

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Digital

Did you know your employees are your influencers?

One of the biggest and latest trends in social media…

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Feature

Are we seeing the return of regional Australia?

A few weeks ago, the first-of-three State of Origin Rugby…

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Corporate Affairs

4 ways to better brand recognition

What is brand recognition? Brand recognition is exactly what you…

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Digital

The technology driving the mining, resources and defence industries in WA  

The usual hi-vis and red dust was swapped for robotics,…

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Feature

Cannings Purple partners with Royal Flying Doctor Service WA

We are excited to announce our partnership with the Royal…

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